I have a gripe with Great Value Unsweetened Apple Sauce I bought from Wal-mart. It IS sweetened, with Splenda (which in my mind is worse than sugar). Now in its defense, it does say on the label, in large letters, "Sweetened with Splenda", but I didn't read that far. I was looking for the all natural kind, and was a little ticked that unsweetened just means unsweetened with sugar. You can sweeten it with some weird chemical and it counts as unsweetened. But, my kids ate it anyway, they don't share my qualms :) I just will be more careful next time.
(OK, yes I do have a thing against artificial sweeteners. Mostly, it's because I'm a little sensitive to them. They taste weird to me.)